9/30/13

Apple Passes Coca-Cola as World’s Most Valuable Brand


Coca-Cola has been sitting comfortably in the throne for the last 13 years. Well that reign has come to an end thanks to the juggernaut that is Apple. Interbrand, the biggest branding and corporate identity consulting company in the world, offcially has places Apple at the top thanks to this years annual report putting the tech giant's value at $98.3 billion, which is a 28% increase from last year. Dont think there isnt any tough competition though as Google has climed itself to number 2 this year as well up from last years ranking of 4th.
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