Brand Feature: The New Regime

We recently ran across a brand on Instagram of all places that has quickly become one of our personal favorite collectives and movements in a long time. The New Regime is a Honolulu, Hawaii based group of artisans, entrepreneurs and creatives that represent whats good within the culture from several different aspects of life. This type of overall close knit comroadery and empasis on culture and family is something every other "brand" or "movement" really should be based on, but that is easier said than done.

The brand itself has some of the dopest pieces we have layed our eyes on in recent months with several very limited run headwear pieces, t-shirts, hoodies and other accessories that you really have to stay up on to grab before they are gone for good. But let us be the first to tell you its well worth the chase if you can pick something up when they drop. Make sure to go check them out directly on their website here to see what their all about and to pick up some dope gear. Also follow them on Instagram and Twitter as well to always be in the know from the crew repping Hawaii to the fullest.

Continue below for a sick pictorial of one of their latest TNR "Tyrants" pack that dropped this month which is available exclusivly at TNR Store, Instagram here, direct location address below:

1522 Makaloa St. Ste 205
Honolulu, HI 96815
Phn: (808) 983-9307
Open 12pm-7pm


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